VP to head international business development

Brookfield Engineering Laboratories has promoted Joe Moi to vice president of international business development

For the past 16 years Joe Moi has served as managing director of Brookfield Viscometers UK, and for two years prior to that, he served as Brookfield's European marketing manager.

Moi's responsibilities have focused on international sales and marketing concerns, as well as the continual growth of Brookfield in his demanding and changing market place.

Moi has been responsible for overseeing the expansion of Brookfield in Europe, particularly in Germany and France, opening a new Brookfield office in Germany.

He is also developing new business in China and Asia.

He established a new Brookfield office and service centre in China and appointed a new marketing manager in India.

Working together with David DiCorpo, Brookfield's export manager, Brookfield says it continues to expand its international business by meeting the challenge of identifying sales and marketing channels worldwide, globalising the Brookfield name and localising its customer services.

Brookfield manufactures viscometers, rheometers and texture analysers, offering a wide range of laboratory and process instrumentation.

Back to top